Newsletter (it’s free!)


Are you interested in learning more about storytelling for your business?

Then you’re in the right place: Once Upon a Brand is the number one blog dedicated to the science, theory and practice of storytelling.

In my weekly newsletter, I share my latest article to show you how you can use storytelling for your business. And I also handpick my favorite ad of the week, to give you some inspiration on how the big brands do it.

Sign up today and I’ll make you three promises:

  1. It’s free (forever)
  2. I’ll never spam you
  3. I’ll ensure that the most valuable insights are already in my email. No clickbaiting. 

Enter your email on the bottom of this page to sign up. And don’t forget to click on the link in the confirmation email you’ll receive.

Speak soon!


A bit About the AuthorFlorent Geerts on Positively Human

My name is Florent Geerts and I live in Amsterdam.

During the week, I work at Ogilvy & Mather, one of the largest advertising agencies in the world. And in my spare time I read, write and learn about advertising and storytelling.

If you’d like some more information about me, you can find all the info you need on my personal website. But you can also find me on Twitter.

And if you like Once Upon a Brand, I’d really appreciate it if you could share it with others using the buttons below!

Talk to you soon!


Everything that I write here on Once Upon a Brand is my personal opinion, not that of my employer.


Discover the world's greatest advertising

Free weekly updates via email.

2 thoughts on “Newsletter (it’s free!)

  1. Herman Chow says:

    Hi Florent,

    please subscribe me to your newsletters.


  2. admin says:

    Hi Herman,

    You successfully subscribed now, correct? 🙂

    Thanks for signing up!


Leave a Reply